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Wholesale Meta Pricing (Zero Markup)

Traditional Business Solution Providers (BSPs) typically mark up Meta’s official WhatsApp message fees by 15% to 40% or force merchants into restrictive pre-paid conversation bundles that expire at the end of each month. Galaxa Nova operates strictly as an official Meta Tech Provider. We believe merchants should never pay a markup on the messages they send to their own customers.

Comparing Billing Models


Meta’s Published Rate Card (India)

Under Meta Cloud API, message charges are billed directly to the payment method attached to your Meta Business Account:
  • Marketing Conversations: ~₹0.7846 per delivered message (outbound promotional campaigns, discount alerts, seasonal announcements).
  • Utility Conversations: ~₹0.1150 per delivered message (order confirmations, shipping updates, account alerts).
  • Authentication Conversations: ~₹0.1150 per delivered message (one-time passwords and OTP codes).
  • Service / Support Conversations: Free for the first 1,000 conversations every month per business number.
Nova displays these exact estimated costs in your pre-flight campaign preview before you click Send, so there are never any surprises on your Meta bill.