> ## Documentation Index
> Fetch the complete documentation index at: https://docs.nova.galaxa.in/llms.txt
> Use this file to discover all available pages before exploring further.

# Wholesale Meta Pricing

> Why Galaxa Nova charges zero markup on WhatsApp messages and how Meta's direct billing saves brands up to 40% on marketing campaigns.

# Wholesale Meta Pricing (Zero Markup)

Traditional Business Solution Providers (BSPs) typically mark up Meta's official WhatsApp message fees by 15% to 40% or force merchants into restrictive pre-paid conversation bundles that expire at the end of each month.

**Galaxa Nova operates strictly as an official Meta Tech Provider.**

We believe merchants should never pay a markup on the messages they send to their own customers.

***

## Comparing Billing Models

| Billing Component | Traditional BSPs (Gallabox, Wati, AiSensy) | Galaxa Nova AI |
| :- | :- | :- |
| **Wholesale Meta Rate** | Marked up by ₹0.10 to ₹0.30+ per message | **Zero Markup:** Pass-through at exact Meta cost |
| **Payment Recipient** | You pay the third-party middleman | **You pay Meta directly** via your Meta Business Manager |
| **Unused Credits** | Expire at end of month or remain locked | **Never expire:** Direct billing against your own credit card |
| **Per-Seat Licensing Fees** | ₹1,500 – ₹3,000 per team member / month | **Unlimited team seats:** We monetize features, not seats |

***

## Meta's Published Rate Card (India)

Under Meta Cloud API, message charges are billed directly to the payment method attached to your Meta Business Account:

* **Marketing Conversations:** \~₹0.7846 per delivered message *(outbound promotional campaigns, discount alerts, seasonal announcements)*.
* **Utility Conversations:** \~₹0.1150 per delivered message *(order confirmations, shipping updates, account alerts)*.
* **Authentication Conversations:** \~₹0.1150 per delivered message *(one-time passwords and OTP codes)*.
* **Service / Support Conversations:** Free for the first 1,000 conversations every month per business number.

Nova displays these exact estimated costs in your pre-flight campaign preview before you click Send, so there are never any surprises on your Meta bill.


This documentation is built and hosted on [Mintlify](https://mintlify.com), a developer documentation platform.